Performance Marketing
At Koolmetrix, we don’t just follow the platforms; we lead them. We develop our own technology to feed the algorithms better data, making your performance more precise and your ROI predictable.
Paid Media Management
We strategically plan and manage your marketing budget across all channels, focusing on scalable growth and maximizing profitability.
Google Ads
We go beyond standard bidding by using owned technologies to turn Google’s automation into a precision tool for your ROI.
Across Search, Display, Video, App, and DV360, our focus is simple: reduce wasted spend, improve visibility, and scale performance with clarity.
Search / Display / Video / App / DV360
Social Media Ads
Our expert team combines deep platform experience with technical precision. We don’t just manage budgets; we deploy data-driven strategies fueled by our owned technologies to maximize performance across the entire social ecosystem.
Meta Ads / TikTok Ads / Pinterest Ads / LinkedIn Ads
Catalog Ads Intelligence
Through advanced feed optimization, smart product segmentation, and competition pricing insights, we turn your product data into a performance driver, guiding your Google Shopping strategy and budget allocation where it actually converts.
The result: stronger visibility, better product prioritization, and more efficient Shopping Ads performance.
Google Shopping Strategy / Feed Optimization / Merchant Center Management / CSS Ads / Shoply CSS
Ad-Tech & Automations
Automation is already part of the advertising platforms, but using it effectively requires more than just enabling it.
We develop and apply our own ad-tech solutions to enhance how campaigns run, from dynamic product ads to real-time adjustments. This allows us to scale performance, improve efficiency, and maintain control where platforms fall short.
Tracking & Measurement
Performance is only as strong as the data behind it. We build robust tracking infrastructures, from conversion tracking and server-side setups to offline data integration, ensuring every signal is captured and usable. Through advanced reporting and real-time dashboards, we transform data into clear, actionable insights, giving you full visibility and control over performance at any moment.
Google Tag Manager / Meta Pixel / TikTok Pixel / LinkedIn Tag / Pinterest Tag / Offline Conversion Tracking / Cookie-less Tracking Solutions / Server-side Tracking / GA4 Audits
