Data & technology partner

Turning business challenges into working solutions.

We combine data, software, automation and performance expertise to help companies make better decisions, improve operations and grow. From consulting and solution design to implementation and ongoing support.

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Trusted to solve complex data, technology and growth challenges.

Our clients and partners

  • MediaMarkt
  • insurancemarket
  • Coca-Cola
  • Motor Oil
  • Revolut
  • Schweppes
  • Athens International Airport
  • Fonbet

We start with the problem, not the platform.

Whether the challenge is fragmented data, manual work, disconnected systems, unclear reporting or inefficient acquisition, we identify what needs to change and build the right solution around the business.

Data sits in different systems and nobody has one reliable view.

Teams spend hours on repetitive manual processes.

Systems don’t talk to each other.

Reports exist but don’t help anyone make a decision.

AI or automation could help, but there’s no clear path to implement it.

Marketing decisions rest on incomplete or unreliable data.

Where we help.

  • Data & Intelligence

    Turn fragmented data into useful business intelligence.

    We connect and structure data from different systems and build reliable reporting and measurement frameworks. Your teams get the information they need to make better decisions.

    • Data integration
    • Data pipelines
    • Business intelligence
    • Advanced reporting
    • Analytics & measurement
    • Attribution
    • KPI frameworks

  • Software, AI & Automation

    Technology built around how your business actually works.

    We design and build custom tools, system integrations and automations that reduce manual work, connect processes and improve operational efficiency. Where AI adds practical value, we integrate it into the solution.

    • Custom software
    • Workflow automation
    • API integrations
    • CRM & ERP integrations
    • AI-enabled workflows
    • Process automation

  • Performance & Growth

    Performance supported by stronger data and technology.

    We combine deep paid media expertise with better measurement, proprietary technology, automation and business data to make acquisition more efficient and commercially relevant.

    • Paid media
    • Ecommerce growth
    • Ad tech
    • Measurement
    • Feed & catalog intelligence
    • Marketing automation

Not sure where to start? Begin with Consulting & Advisory

One team from analysis to implementation.

We do not stop at recommendations. Depending on the challenge, we can help define the right approach, design the solution, build and integrate it, then keep supporting it after launch.

  1. Understand

    Business problem, objectives, processes, systems and data.

  2. Design

    Solution architecture, requirements and implementation plan.

  3. Build

    Development, integration, automation and deployment.

  4. Run & improve

    Monitoring, maintenance, optimization and continuous improvement.

Data and technology behind better decisions.

A CTO, a solutions architect and full-stack engineers build BI platforms, ETL pipelines, APIs and AI features, in the same team as our media specialists.

About us

Problems we’ve solved.

Want to see more? View all our work

Testimonials

Working with Koolmetrix has been smooth and highly professional. They’ve greatly improved our data accuracy, tracking, and reporting, giving us much more reliable insights. Their custom integrations have streamlined our workflows, automating complex processes and reducing errors. A dependable partner that delivers precise, technically solid solutions.

Christina Nikolopoulou Marketing Director, Fonbet

Koolmetrix is a reliable partner for us in digital marketing, with strong technical expertise, a data-driven analytical approach, and a consistent focus on measurable results. We particularly value their transparency, consistency, and their ability to connect advertising strategy with the actual commercial performance of our business.

Giannis Xoxolis Owner, Aithrio

We’ve been working with Koolmetrix for almost a decade! Koolmetrix can-do attitude, experience and diverse data driven marketing ability is a huge asset for our company and Brand, they have proven to be dedicated, skilled, and more importantly, have shown to be fully invested in us as a company.

Stefanos Falkonakis Chief Marketing Officer, Insurance Market

“Elite agency”, “Top Class Team”, “Performance Oriented”. What Koolmetrix has achieved in our first year of working together is amazing. The team provided an exceptional level of digital performance on daily basis alongside some exclusive beta ads. In a short period of time we have made some critical changes and seen significant performance improvements that helped us reach 50% growth on Revenue. Their detailed, but also focused, reporting makes it easy to keep everyone up to speed and informed daily.

Costas Antaras CEO, Pizza Fan

Koolmetrix is a great company with extremely high-performance levels and a great willingness to provide complete customer satisfaction. Their team is knowledgeable, responsive and committed to supporting our initiatives, making them invaluable partners in our effort to promote our brand awareness and drive traffic to our website.

Thanos Danilatos General Manager, BrandsGalaxy

In our opinion Koolmetrix are the best in Greece. Their focus on OUR profitability and marketing ROI gives us the ability to grow profitably. Continuous improvements of campaign efficiency reduced our conversion costs and gave us a big competitive advantage. Highly recommended!

Sotiris Papantonopoulos Owner, insurancemarket.gr

Undoubtedly one of the best in the field. Highly recommended.

Nicolas Minoglou Owner, Ancient Greek Sandals

Koolmetrix is without doubt a top-class, performance oriented, MarTech agency. We have worked together on a series of projects, and they have always managed to outperform on their KPIs. Thus, being such a useful partner, I recommend them blindly

Fotis Antonopoulos eCommerce & CRM Director, Tsakiris Mallas

Working with Koolmetrix exceeded our expectations. Koolmetrix is a performance-oriented agency that identifies the best practices and methodologies using actionable analytics in order to optimize our budget and meet our KPIs goals. A respectable boutique agency that drives results in conversions using the most up to date and efficient ways.

Kiki Savvidou CEO, oroloi.gr

Working with Koolmetrix is an outstanding experience. Thanks so much for doing a great job!

Kostas Giannopoulos Owner, Kostis Jewelry

Technology we have productized.

Some problems are common enough to turn into products. Shoply brings our ecommerce data, automation and optimization experience into software that ecommerce teams and agencies can use directly.

Explore Shoply
The Shoply dashboard: ROAS and cost over time, product segments and top-performing products